WAYFARER MEDIA LLC PRIVACY POLICY
Effective Date: September 21, 2026
Last Updated: September 21, 2026
Wayfarer Media LLC (“Wayfarer Media,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, share, retain, and protect personal information when you visit www.wayfarermediallc.com, contact us, request a proposal, engage us for media or communications services, participate in a production, event, podcast, interview, or recording, or otherwise interact with us.
This Privacy Policy describes Wayfarer Media’s current practices concerning the personal information covered by this Policy. Additional notices, production agreements, releases, consent forms, project documents, or other agreements may apply to particular services, productions, events, contributors, clients, or jurisdictions. If another notice expressly applies to a particular interaction, that notice supplements this Privacy Policy and controls to the extent of a direct conflict.
Article 1 — What This Policy Covers
I. Website and communications. This Privacy Policy applies when you visit our Website, submit a contact or project-inquiry form, subscribe to updates, communicate with us, or otherwise interact with Wayfarer Media online.
II. Media and communications services. It also applies to information we collect in connection with video and film production, photography, podcasts, audio production, live events, studio services, social media management, websites, branding, marketing, communications strategy, and related creative services.
III. Illinois operations; applicable law. Wayfarer Media is based in Illinois. Our collection, use, sharing, retention, and protection of personal information are subject to applicable United States federal and state laws, including Illinois law where applicable.
IV. Accessibility. We are committed to making this Privacy Policy and our Website accessible. If you need this Privacy Policy in an alternative format, please contact us using the information in Article 11.
Article 2 — Personal Information We Collect
I. Contact and project-inquiry information. We may collect your name, email address, telephone number, organization, role, project type, budget range, timing, project goals, and the contents of messages, forms, proposals, surveys, or other materials you submit.
II. Client and business information. We may collect billing and payment-related information, business addresses, project contacts, contract and account information, scheduling information, feedback, and records of services, communications, and transactions.
III. Production participants and contributors. In connection with productions, podcasts, interviews, events, or other projects, we may collect names, contact information, professional or biographical details, availability, travel or scheduling information, releases, permissions, emergency contact information, accessibility requests, and other information reasonably needed to plan and complete the work.
IV. Media, content, and publicity information. We may collect and process photographs, video and audio recordings, voices, likenesses, statements, testimonials, creative materials, project files, usage instructions, and related metadata. Use of this material may also be governed by production agreements, licenses, releases, or client instructions.
V. Information collected automatically. When you use the Website, we and our service providers may collect IP address, browser and device information, referring and exit pages, pages viewed, links clicked, dates and times of visits, approximate location derived from IP address, and cookie or similar technology information.
VI. Information from others. We may receive information from clients, prospective clients, agencies, production partners, contributors, vendors, public sources, social media platforms, and other lawful sources relevant to our services, productions, communications, or operations.
VII. Biometric information. Wayfarer Media does not use photographs, video recordings, or audio recordings to create biometric identifiers or biometric information. If our practices change and we collect biometric identifiers or biometric information as defined by applicable law, we will provide required notices, obtain required consent, and comply with applicable retention, destruction, security, and disclosure requirements.
VIII. Sensitive information. To the extent we collect information considered sensitive under applicable law, we use and disclose it only as reasonably necessary for the purposes described in this Privacy Policy and as permitted by law and, where required, with appropriate notice or consent.
Article 3 — How We Use Personal Information
I. Website and inquiries. We use personal information to operate, maintain, secure, and improve the Website; respond to questions; evaluate project inquiries; prepare proposals and estimates; schedule consultations; and communicate about our services.
II. Projects and services. We use information to plan, produce, edit, deliver, host, distribute, promote, and support media and communications projects; manage client relationships; coordinate crews, contributors, guests, locations, and vendors; and administer contracts, releases, billing, and project records.
III. Portfolio, publicity, and promotion. Where permitted by agreement, release, consent, or applicable law, we may use project information, names, images, voices, likenesses, testimonials, excerpts, and finished work for portfolios, case studies, awards, publicity, social media, marketing, and promotion.
IV. Analytics, security, and legal purposes. We may use information to understand Website and communication effectiveness; protect our systems and projects; prevent fraud, misuse, or security incidents; enforce our terms and agreements; protect rights, property, health, and safety; comply with law; and maintain appropriate business records.
V. Other disclosed purposes. We may use personal information for another purpose explained when it is collected or with your consent.
Article 4 — How We Share Personal Information
I. Service providers. We may share personal information with vendors that support website hosting, forms, email, cloud storage, file transfer, project management, accounting, payment processing, analytics, security, production, editing, distribution, and similar functions. Where appropriate or required by law, we use contractual terms designed to restrict their use of personal information.
II. Clients, production partners, and collaborators. We may share information with clients, agencies, production companies, crew members, studios, venues, distributors, platforms, talent representatives, contributors, and other collaborators when reasonably necessary to plan, create, deliver, distribute, or promote a project.
III. Professional advisers and legal reasons. We may share information with legal, accounting, insurance, audit, and other professional advisers, or when reasonably necessary to comply with law or legal process, protect rights or safety, investigate misuse or security incidents, or respond to an emergency.
IV. Organizational transactions. We may transfer information in connection with a merger, financing, reorganization, sale of assets, transfer of operations, or similar transaction involving Wayfarer Media.
V. With direction or consent. We may share information when you or the applicable client asks or authorizes us to do so, or as otherwise disclosed when the information is collected.
VI. No sale, rental, or barter. We do not sell, rent, or barter personal information for money or other direct consideration. If analytics, advertising, or similar activity is treated as a sale, sharing, or targeted advertising under applicable law, we will honor applicable opt-out rights as described in Article 7.
Article 5 — Productions, Contributors, and Minors
I. Production agreements and releases. Collection and use of recordings, photographs, performances, interviews, testimonials, creative work, and other project materials may be governed by a client agreement, production agreement, appearance release, location release, license, or other written terms. Those terms supplement this Privacy Policy.
II. Client-provided information. When a client provides personal information or project materials concerning employees, customers, participants, talent, or other individuals, the client is responsible for having appropriate authority to provide that information and for giving any notices or obtaining any permissions required by law or agreement.
III. Minors in productions. Our general Website is not directed to children under 13. If a production involves a minor, we may collect information reasonably needed to coordinate and document participation and will obtain parent or legal guardian authorization where required. Separate releases, notices, and production safeguards may apply.
IV. Public distribution. Media content created for public distribution may remain available in broadcasts, websites, social platforms, streaming services, archives, portfolios, or third-party channels according to applicable agreements and platform practices, even after a privacy request is made.
Article 6 — Cookies and Analytics
I. How these technologies are used. We may use cookies, pixels, tags, scripts, local storage, and similar technologies to operate and secure the Website, remember settings, understand traffic and usage, diagnose technical issues, and evaluate communications or marketing.
II. Your choices. Most browsers allow you to block or delete cookies or receive notice when cookies are sent. If you disable cookies, some Website features may not function as intended.
III. Privacy signals. Some browsers transmit “do not track,” Global Privacy Control, or other universal opt-out preference signals. We respond to these signals as required by applicable law. Our response may depend on the signal used, the browser or device settings, and the legal requirements that apply.
IV. Third-party analytics and media. Analytics providers, embedded media, social platforms, and other third parties may set their own cookies or similar technologies and process information under their own privacy policies.
Article 7 — Your Choices and Privacy Rights
I. Communications. You may unsubscribe from promotional emails using the unsubscribe option in those emails. We may still send project-related, administrative, contractual, legal, security, or other nonpromotional communications.
II. Rights that may apply. Depending on where you live and the law that applies, you may have rights to confirm whether we process your personal information, access it, correct it, delete it, obtain a portable copy, or opt out of certain targeted advertising, sale, or sharing activities.
III. Submitting a request. You may submit a privacy request by emailing info@wayfarerpathways.com or through the contact form on www.wayfarermediallc.com. We may need to verify your identity or authority before responding. Rights are subject to applicable exceptions, including rights and obligations relating to contracts, intellectual property, production records, legal claims, and publicly distributed media.
IV. Verification, authorized agents, and appeals. Where permitted by applicable law, an authorized agent may submit a request on your behalf. We may require proof of authorization and direct identity verification. If we decline a request and applicable law provides an appeal right, you may appeal through the same contact method.
Article 8 — Data Security
I. Safeguards. We use reasonable administrative, technical, and physical safeguards designed to protect personal information and project materials from unauthorized access, use, disclosure, alteration, or destruction.
II. No absolute security. No website, file-transfer method, internet transmission, email system, or electronic storage system is completely secure. We cannot guarantee that personal information or project materials will never be accessed, used, or disclosed without authorization.
III. Incident response. If a security incident triggers notice obligations under applicable law, including the Illinois Personal Information Protection Act where applicable, we will investigate and respond and provide legally required notices.
Article 9 — Retention
I. How long we keep information. We keep personal information and project records for as long as reasonably necessary to respond to inquiries, provide services, complete and archive projects, administer contracts and payments, preserve licenses and releases, maintain business records, comply with legal obligations, resolve disputes, and protect our rights.
II. Retention criteria. Retention periods depend on the nature and sensitivity of the information, project and contractual requirements, client instructions, distribution and archival needs, legal, tax, insurance, audit, and recordkeeping obligations, and applicable statutes of limitation.
III. Deletion or de-identification. When information is no longer needed, we may delete it, de-identify it, aggregate it, or retain it as required or permitted by law or agreement.
Article 10 — Third-Party Websites and Services
I. Third-party services. The Website or our projects may link to or rely on forms, cloud-storage and file-transfer tools, payment providers, analytics tools, social media, video, podcast, streaming, distribution, scheduling, accessibility, and other third-party services.
II. Their privacy practices. Third parties may collect, use, retain, and disclose information under their own privacy policies and terms. We are not responsible for the privacy practices of websites, platforms, or services that we do not control.
III. International visitors and transfers. Wayfarer Media is based in Illinois, in the United States, and processes personal information in the United States. If you provide information from outside the United States, it may be transferred to, stored in, and processed in the United States, where privacy laws may differ from those in your location.
Article 11 — Contact Us
If you have questions or concerns about this Privacy Policy or our privacy practices, or if you would like to submit a privacy request, please contact us by email or through the contact form on our Website:
Wayfarer Media LLC
350 Linden Ave
Wilmette, IL 60091
Email: info@wayfarerpathways.com
Website: www.wayfarermediallc.com
Article 12 — Changes to This Privacy Policy
I. Updates. We may update this Privacy Policy from time to time to reflect changes in our practices, services, technologies, vendors, or legal requirements.
II. Notice of changes. When we update this Privacy Policy, we will revise the “Last Updated” date above. If changes are material, we may provide additional notice through the Website, email, or another appropriate method.
III. Effect of changes. An updated Privacy Policy will apply as of the effective date stated in the revised policy. Where applicable law requires additional notice or consent, we will provide that notice or obtain that consent before the change applies.